Organizing events is not an easy task. Event managers, like conductors, are responsible for many things at the same time, which are needed to achieve success. Among others, event managers manage event strategies and coordinate events. They plan meetings and special events, are responsible for the execution of events in accordance with the budget, and negotiate contracts. Event managers must organize a number of services and suppliers, such as restaurants, florists, rent equipment, hotels and hire photographers. The key to success and a satisfactory end result is the appropriate management of all of the resources.
Event managers will find employment in event, public relations and marketing agencies, in corporations and travel agencies, as well as in companies specializing in lease and renting different types of facilities, for example sport facilities.
Event managers should have higher education in marketing, public relations, or in management. Event managers are also expected to possess industry knowledge and knowledge of foreign languages. Event managers should easily establish and build interpersonal relations, be open and communicative people. Event managers must be able to cope with stress and to work under the pressure of time. Creativity and resourcefulness are as important in the work of an event manager, as well as good work organization and negotiation skills.
The event industry has been constantly developing since 2000 in terms of the quality of communication. From events, to product launches with thousands of participants. It is true that every industry, company, non-profit organization, organizing committee, community, organizes events to be noticeable and recognizable; they want to build brand awareness, make money, celebrate important events, collect funds and evoke emotions.
In order to perceive the profession of an event manager with regards to the reality of the contemporary national and European labor market, it is worth familiarizing oneself with the national Integrated Qualifications System and the European Qualifications Framework.
The national Integrated Qualifications System, created under the supervision of the Minister of National Education as a response to the recommendation of the European Parliament and the European Council, answers the changes in the European labor market and economy. Its goal is to increase the number of people interested in official competences and raising their qualifications. This in turn has an influence on one’s professional situation and sense of security in the labor market. The Integrated Qualifications System is to help employees with a credible presentation of their qualifications not only to employers inside the country, but also to European employers.
The point of reference for the national Integrated Qualifications System is the European Qualifications Framework. It facilitates communication and the credible comparison of qualification systems in European Union countries. As a result, students, graduates and employers have the opportunity to better understand and compare the qualifications given in different membership countries and in different educational systems.
You can find more information about the European Qualifications Framework at:
You can find more information about the national Integrated Qualifications System at:
1. www.eacea.ec.europa.eu (England)
2. www.eacea.ec.europa.eu (Northern Ireland)
3. www.scqf.org.uk (Scotland)
4. www.eacea.ec.europa.eu (Wales)